A: If you want to incorporate this therapy into your practice and in your community, then it ABSOLUTELY is possible.
If you currently only treat adults, there is still a great deal that you can do with diagnosing and treating those adults; also, pediatric SDBT is a great way to grow your adult-centric practice by introducing this therapy and seeing and treating the whole patient. This conversation is made even easier when you end up treating an adult for their sleep issues and you explain that many of contributing issues could have been prevented. You can recommend or offer a complimentary evaluation of their children. Most parents are compelled to do whatever they can to prevent their child from experiencing the same hardships they have, and that is especially true when it involves physical pain or discomfort.
If you already see children in your practice, then it is even easier to incorporate. By starting the conversation at an earlier age, you can educate parents on the opportunity to harness the power of growth and development as opposed to the traditional adage of “just wait until their adult teeth start coming in and then we’ll send them to the orthodontist.” Also, in many cases, you might be addressing concerns or issues that have never been identified nor discussed with the parent. Thus, you really can become a partner to their family in supporting their children thrive.
Q: What if I’m concerned about the financial implications for my patients. How do I know my patients can afford treatment like this?
A: This is a GREAT question, and often a lot of doctors’ primary concern. This is something we address in detail in the webinar, but essentially, whether you are fee-for-service, primarily insurance driven, or almost entirely government-subsidized/ low income, there are ways in which to incorporate this therapy into your practice. It is very rare that financial arrangements are the reason why parents do not proceed with treatment, but in fact, that is what the parents use as an excuse when they are not convinced of the gravity of the issue or the value of the therapy.
If after completion of our course, you and your team have not benefited, and/or you still think there is no way that your patients will say yes to treatment, then we will offer you 100% moneyback guarantee*.
Q: Is this course only for treatment of children, or does it also apply for adults?
A: While this course does provide a lot of information on best practices that can be applied to both adult and pediatric applications, we are primarily focused on pediatric patients in this course. We have plans to launch a similar course that is adult-centric later this year; so if interested, send an email to
info@sleepdomination.com with subject “Interested in Adult Sleep Training”, and we will keep you posted with announcements related to that subject.
Q: I went to the certification course, but my team did not. Is this something that they can use to understand what this is about and how we can better implement?
A: 100%! We intended for this course to be for doctors as well as clinical and admin staff. Because so much of practice integration involves all the processes around the actually diagnosis and treatment, we’ve made sure to include that information here. We want to educate and support the whole team so that each of you feel empowered to deliver this care to your current and future patient population.
Q: Do I need to spend a lot of money on marketing materials to be successful?
A: Short answer: no! We include numerous templates and handouts that you can easily rebrand and implement ASAP. Our success formula includes the complete A-Z process from initial education to troubleshooting to compliance follow up.
Q: Why is it important to start now?
A: Less than a year ago, the American Dental Association announced new regulatory updates that have empowered dentists to be on the frontier of sleep disordered breathing therapy. We have always had the tools and ability, but many argued that it was outside their comfort zone. But now, we recognize that dentists have both the freedom to grow in this area as well as the obligation to diagnose and treat their patients with a more comprehensive perspective.
Because of this shift in how the healthcare industry thinks about sleep medicine, most dentists have an extraordinary opportunity to be “first movers” in their communities with this therapy.
Providing the most advanced therapy differentiates your practice and can help establish you as a thought leader. Additionally, because the philosophical foundation of this therapy is rooted in a non-pharmaceutical, natural, preventive, minimally invasive solution, it is very much consistent with the most popular trends of what patients are seeking in their care today.
